It is quite impossible to count the number of restaurants in the world. According to some estimates by research teams, there are about 15,000,000 restaurants worldwide. It is scary to compete against people who already know everything there is to know about this business. The best way for customers to highlight their favorite restaurant is to answer the following five questions truthfully. They should answer what they love about the place and how they would like to see it improved. As a restaurant owner, you should ensure you get a chance to ask these questions of your customers. The five questions are as follows:
5 Restaurant Survey Questions To Ask your Customers
1. Were you satisfied with your meal?
“The stomach carries the heart.” It doesn’t matter whether the atmosphere or the music of the restaurant is breathtaking; if the menu didn’t suit the taste of the customer, there’s no point in competing with millions of restaurants around the world.
Sometimes the food a customer gets does not meet the standard they expected, and sometimes there isn’t a sufficient amount of healthy food, so it is quite difficult for them to go to your restaurant often. Nowadays, people are placing more emphasis on healthy eating, and if a restaurant does not offer options for the growing needs of the public, then it is missing out in many ways.
2. What was the best thing about our restaurant?
Friendly staff is always an important thing when people visit a restaurant. If the staff is rude for some reason, then you, as an owner, need to know. Ask your customers how you can improve your customer service, and how your staff could have been more helpful. This will help you to understand how to improve.
3. How was your experience when you ordered online?
People don’t go to our favourite restaurants whenever they want; sometimes it’s more convenient to order the food online. Famous restaurant chains have set up their entire website for everyone to access and order from. Getting feedback on how their experience was when ordering online will help you to iron out any problems that might be occurring, like longer-than-expected wait times or food being cold upon arrival.
4. How could we improve?
This is a very open question, but use it! People will give all kinds of feedback when given the chance. For example, often children are not satisfied with the food in front of them; how could you improve it? Or perhaps the facilities for children while they wait for their food are insufficient; what more could you realistically offer in the future? If this question is asked widely, you’ll be able to get all sorts of ideas from customers what their ideal experience looks like.
5. Would you recommend our restaurant to your loved ones?
This is a very important question that helps a restaurant understand their services, menu, etc. to see if their business is declining. Since there are many restaurants and cafes in a given city, people often ask friends and family members for recommendations. Word of mouth is hugely important. Customers who are satisfied with your business make a restaurant more popular by telling everyone they know about it!
Encouraging your guests to fill out surveys such as Publix, and share their experiences through social media, helps restaurants and cafés improve the quality of their food, services, staff, etc. We often underestimate these surveys, but they are often the only way for customers to interact with the operators of their favourite restaurants. This is an important marketing strategy that helps the restaurant to improve its profits and attractiveness.